Google Adwords adwords-search

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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

Question #1
John has started a new business that sells bumper stickers online. His primary advertising focus is branding his business name, and getting as much exposure as possible on the Internet. John has hired you to help him manage his Google advertising. Based on what you know so far, what approach would you recommend to John?

A. SEO for good web content
B. PPC models
C. SEM based on web content
D. CPM models

Question #2
Jerry has downloaded and installed the Google AdWords editor. He manages many ads for his company, but the web address for his company is changing. He needs a way to quickly and accurately edit the destination URL for his company's Google AdWords ads, without having to edit them each, individually. What's the best way for Jerry to edit the entire destination domain for his company?

A. Jerry can do this through Google AdWords editor and the Campaign Manager.
B. Jerry can do this through the Google AdWords editor through Campaign Manager;by choosing all campaigns and then editing the domain URL for all campaigns.
C. Because Google needs to approve destination URL changes, Jerry will have to use the online Google AdWords editor, and wait for Google's approval.
D. Jerry can do this through the Google AdWords editor, with the Advanced Editing Tools and the Advanced URL Changes option

Question #3
Alice manages several AdWords accounts and she has three assistants who help with the
management of the accounts. Alice receives a phone call from one of her clients regarding recent Google AdWords clicks. The client reports that he thinks something is amiss with his account, and thinks someone has changed the budget. How can Alice review any changes to the account and, if necessary, determine if someone has made changes to the account's budget?

A. Alice should use the Change History Tool.
B. Alice should use the My Client Center.
C. Alice should use the AdWords API.
D. Alice should use the AdWords Editor.

Question #4
Gary is managing many different Google AdWords accounts for his clients. How many AdWords accounts can be associated with a Google Account login?

A. 100
B. 10
C. 1
D. Unlimited

Question #5
Nancy is reviewed her billing summary for her Google AdWords account. There is a line item in the billing summary titled 'Adjustment - Click Quality'. What does this line item mean?

A. Nancy has been credited for clicks on her ad that took longer than five seconds to resolve.
B. Nancy has been credited for clicks on her ad that were deemed invalid clicks.
C. Nancy has been credited for clicks on her ad that didn't take visitors to her domain.
D. Nancy has been credited for clicks on her, for Google incurred cost overruns for displaying her ad beyond her given budget.

Solutions: